Branding Tips & Secrets To Improve Your Business
Jim Kukral
What's your brand? What's your tagline? Do you know how your brand affects your customers? Are you even really sure what the definition of a brand is? These are all questions that can be answered in this podcast by Rocky Cipriano, author of Branding Insights for Small Businesses. Some questions I asked Rocky on the call: * What do you think is missing from the small business branding conversation
today? * What branding mistakes do you see small businesses making? * A logo is more than a brand...what does it mean to have a brand? And much more!
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